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During the World Cup, Nike and Mercedes-Benz smart two well-known brands, even though there did not become an official partner of the World Cheap air jordans for sale Cup, but through creative marketing gimmick to promote the reputation and effectiveness of the World Cup made the occasion even more than the official sponsor of branded. Netcom club on your analysis of these two brand marketing and creative means, take a look Which is more wonderful idea. In the soccer equipment market, Adidas is doing my big brother, not only occupy nearly 40 percent of the share. Adidas is an official partner of FIFA, with the World Cup logo, mascot, the official ball, and many other exclusive resources. However, for the global sporting goods leader Nike, Adidas c Cheap air jordan 12 taxi for sale online free shipping atch up in the football market is the natural mission. In this World Cup, Nike launched the "Bo everything" slogan, but also in the marketing plan to make out big. 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